Client:
Charleston Town Center Mall (retail shopping)
Objective:
Commemorate the mall's 20th anniversary with a special logo and other collateral.
Solution:
We utilize a graceful, dancing star as the key graphic element. The glossy black and silver invitation unfolds to reveal the event information. The invitation slips into a hand-crafted, silver jacket. The accompanying electric blue and silver brochure was cut on an angle to create movement when opened.
Our relationship with this client has resulted in dozens of collaborative campaigns, with some being recognized internationally within the industry.